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Changing Change Management : Adapting Internal and External Culture in Times of Digital Transformation - Field Note 8 : Changing Change Management : Adapting Internal and External Culture in Times of Digital Transformation (English)

Abstract

The changes involved in 'going digital' touch all levels of the business and may even challenge the established business model or institutional identity. The successful implementation of a digital channel thus requires a sound change management plan. ...  See More +

Details

  • Davico, Gisela Paola; Rodriguez, Christian;
  • 2018/12/01 06:02:00
  • Brief;
  • 134170
  • 1
  • 1
  • World
  • The World Region
  • 2019/01/30 04:01:42
  • Disclosed
  • Changing Change Management : Adapting Internal and External Culture in Times of Digital Transformation
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