Documents & Reports

Changing Change Management : Adapting Internal and External Culture in Times of Digital Transformation : Field Note 8 (English)


The changes involved in 'going digital' touch all levels of the business and may even challenge the established business model or institutional identity. The successful implementation of a digital channel thus requires a sound change management plan. ...  See More +


  • Davico, Gisela Paola; Rodriguez, Christian;
  • 2018/12/01 06:02:00
  • Working Paper;
  • 134170
  • 1
  • 1
  • World
  • The World Region
  • 2019/01/30 06:01:42
  • Disclosed
  • Field Note 8
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