Documents & Reports

Going cashless at the point of sale : hits and misses in developed countries (Chinese)

Abstract

There may be factors specific to Asia at play in explaining the more positive experience in Asia customers' fascination with new technology, the importance of conveying innovation in the branding strategy of mobile operators, the low penetration of credit...  See More +

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Details

  • Mas, Ignacio; Rotman, Sarah;
  • 2008/12/01
  • Brief;
  • 47275
  • 1
  • 1
  • World
  • The World Region
  • 2013/11/29
  • Disclosed
  • Going cashless at the point of sale : hits and misses in developed countries
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*The text version is uncorrected OCR text and is included solely to benefit users with slow connectivity.

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