Documents & Reports

Does a picture paint a thousand words ? evidence from a microcredit marketing experiment (English)

Abstract

Female entrepreneurship is low in many developing economies partly because of constraints on women's time and mobility, which are often reinforced by social norms. This paper analyzes a marketing experiment designed to encourage women to adopt a new microcredit... See More +

Details

  • Gine, Xavier; Mansuri, Ghazala; Picon, Mario;
  • 2012/04/01
  • Policy Research Working Paper
  • WPS6020
  • 1
  • 1
  • World
  • The World Region
  • 2012/04/01
  • Does a picture paint a thousand words ? evidence from a microcredit marketing experiment
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