This brief talks about the performance of Idea Cellular Limited (Idea) is the fastest growing telecom service provider in India. In February 2007, Idea engaged in an initial public offering to raise the capital necessary to support a network expansion. When Aditya Birla Group took over, Idea’s new management reoriented the company’s strategy to focus network expansion mostly in India’s remote areas where demand is both high and underserved. The company...
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DETAILS
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2012/08/01
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Brief
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119887
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1
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1
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2017/09/28
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Disclosed
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Idea Cellular
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rural area
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Citation
Idea Cellular (English). IFC Inclusive business case study Washington, D.C. : World Bank Group. http://documents.worldbank.org/curated/en/650821506592229218