Firms in the fresh convenience strategic segment provide ready-to-eat or easy-to-prepare meals of fresh ingredients. Consumers are increasingly willing to pay more for convenient fresh food. Opportunities for Croatia may lie in harnessing the country’s access to high-value European urban markets. Croatian firms would need to develop the research capacity to know what foods are in demand in those markets. Quick cold chain logistics are also needed...
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2021/11/10
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Brief
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150106
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1
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1
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2021/11/11
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Disclosed
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Croatia : Sustainable Food Production and Processing
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Citation
Jugovic,Ruzica.
Croatia : Sustainable Food Production and Processing (Croatian). Croatia Industry Snapshot Washington, D.C. : World Bank Group. http://documents.worldbank.org/curated/en/681571636610100290