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Built for change : inclusive business solutions for the base of the pyramid (Inglês)

For the first time, International Finance Corporation (IFC) presents in-depth inclusive business case studies of companies that have been built over the past 15 years. Developed through interviews and input from the companies’ founders, chief executives, and senior managers, the cases demonstrate how these companies have evolved and adapted their business as they encountered obstacles, entered new areas of work, and expanded into new markets. The five IFC clients featured in this report work in four different sectors: agriculture, education, financial services, and healthcare. The cases examine the challenges that emerged along the way across the business value chain: procurement, product and service development, distribution, marketing and sales, and customer service. In curating the experiences of the leaders and their companies, IFC aims to build the global knowledge and evidence base on inclusive business.


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    Baptista,Piya, Mignano,Kathleen Gaertner, Holland,Madeleine Elizabeth, Johnson,Anne Elizabeth

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    Built for change : inclusive business solutions for the base of the pyramid

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